Video that belongs its watch time.
In-feed video that blends naturally into modern content consumption — designed to be watched, not skipped.
Motion, inside the feed
Video Native places your video inside content feeds and widgets, where it starts muted and in view — the way people actually watch on the open web.
Add a clear headline and a short teaser and your video becomes a native card that competes with editorial content, not with pop-ups.
Perfect for
- Product demos and how-tos
- Brand films and campaigns
- Launches that need motion
- Storytelling beyond the headline
See where the format appears
The highlighted area shows how the format meets the audience in its natural environment.
From idea to live placement
Upload your video
Upload an MP4 or link your video. 10–30 seconds with a strong first frame performs best.
Add the wrapper
A headline and body text are paired with the video so it works even on mute.
Watch it play
Your video runs in premium feeds and widgets, autoplaying only when it is actually in view.
The specs, at a glance
Full details for every creative — images, headlines and tracking — live on the Ad Specs page.
| Element | Recommended | Maximum / notes |
|---|---|---|
| Video file | MP4 · 10–30 seconds recommended | Strong first frame for sound-off play |
| Aspect ratio | 16:9, 1:1 or 9:16 | Starts muted, in view |
| Headline | ≤ 60 characters | 90 characters |
| Body text | ≤ 80 characters | 90 characters |
Explore the other formats
Pick the format that fits your goal — or combine them across the funnel.
Let's build your first campaign
Step into the Great Native platform and see how friendly, transparent native advertising should feel.