Advertising can be a force for good.
When advertisers tell honest stories and publishers earn fairly, readers get a better web. That's the whole idea behind Great Native.
Great Native started with a simple question: what would a native advertising platform look like if it was designed by the people who actually use it — marketers, publishers, and readers?
The answer turned out to be a brighter, calmer, more transparent product. One that launches campaigns in minutes, lets publishers stay in control of their inventory, and keeps quality at the center of every decision.
We're a small, focused team based in the Nordics, working with hundreds of premium publishers and thousands of brands across Europe. We answer our own emails.
Three things we won't compromise on
Reader-first
Great advertising respects the reader. Everything else flows from there.
Honest by default
Transparent pricing, transparent metrics, transparent intent — no surprises.
Long-term partners
We're in this for relationships measured in years, not quarters.
Friendly humans behind the platform
Alex Lindgren
Co-founder & CEO
Mira Holm
Co-founder & CPO
Jonas Eklund
Head of Engineering
Sofia Berg
Head of Publisher Partnerships
Want to build the new web with us?
We're always happy to chat — whether you're an advertiser, a publisher, or just curious.